When it comes to the Sport band for Apple Watch, there's only a few color to choose from. The standard white and black, and then very bright pink, blue, and green. That's it. None are ugly, but the three bright colors are very sporty.
My wife is a navy blue kind of girl, and she frowned when she saw there wasn't a navy blue sport band. And then Jony Ive goes and shows off some exclusive Sport band colors in Milan, and there it is…navy blue.
I showed the photo to my wife and she said, "I hope that's available for version 2."
Your move, Apple.