Ben Brooks contrasted the “Mac Experience” to the ‘Mac Pro Experience”:
Here’s how I see the current Mac experience from the non-software half:
- As few wires as possible.
- Sits on your desk, because it is gorgeous looking.
- Truly designed to not be touched by the user. (Caveats have been made for RAM access and the like, but for the most part these are “sealed” systems.)
- As small as possible.
If you go through the above list of attributes you will notice that by and in large the Mac Pro goes against most of them.
- It begs for more wires to make use of the vast amount of ports.
- While gorgeously designed, no one in their right mind is putting it on top of their desk — it’s huge.
- Depending on what you are doing it can sound like a sedate ceiling fan or a 747 taking off.
- The entire side panel is easily — easily — removed allowing the user access to most all inner components of the machine. It was designed to be expanded upon from the hard drives and RAM to the PCI slots.
- It may well be as small as it can be, but it still ain’t small.
I can’t help but think that the Mac Pro offers a decidedly un-Mac-like experience for users.
As I think about everything that Apple stands for with its design and goals, I can’t help but suspect that the MacBook Air is the epitome of the Mac experience as Apple sees it. Small, quick, sleek, low-price, sealed.
There’s been a stigma for a long time that Macs are only good for graphic designers and photo/video professionals. The Mac Pro is the decedent of a time when that stigma was reality. The Mac had a niche market in Apple’s dark days.
But the times have changed. The Mac is no longer a niche market for a few professionals. It has been refocused to the original Macintosh’s vision of being a computer for the rest of us.
To put this into grand perspective, the MacBook Air is very similar to the original Macintosh in that it is a sealed computer that is designed to “just work”.
Below, I have included a picture that Apple circulated a while back comparing the iMac and a Windows PC.
Which one does the Mac Pro reminded you of? Exactly.